CRM Campaign Coordinator | Jobs | Betsson Group
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Marketing & Commercial

CRM Campaign Coordinator

  • Marketing & Commercial
  • Malta

This is a role in the CRM Operations team, responsible for the delivery of Central CRM and brand CRM campaigns using Betsson Group’s internal and external CRM tools. The employee will be responsible for the quality and efficiency of campaign execution, provide support to brand CRM teams and manage training requirements in brand teams and Central CRM team

Main Responsibilities:

Assist Central CRM and Brand CRM Teams in the execution of CRM campaigns and programs

  • Provide expertise on campaign setup and planning
  • Execute and implement campaigns and programs
  • Document campaign plans to maintain visibility on CRM operations
  • Maintain and transmit best practices on campaign execution to brand teams
  • Iterate on campaign results, follow-up their performance and make changes on setup if required

Manage and execute the training plan for brands and Central CRM

  • Communicate with brands on the training planning
  • Provide expertise on all CRM tools, internal and external
  • Deliver training either directly or through the use of third-party companies
  • Liaise with brand teams to estimate training requirements and adapt resources
  • Follow-up with brands on training results, additional needs

Your profile:

  • Experience using HTML, preferably in the context of Email sending;
  • Attention to detail and ability to work in a team;
  • Ability to use MS Office to generate and present reports;
  • Excellent written and spoken English;
  • Gaming experience is a plus, as well as experience using CRM Tools such as Exact Target, Unica or Emarsys.


What we offer

We offer a fun and challenging role in a helpful and dynamic environment. For the right person there are many different career paths at Betsson, both if you want to deepen your technical skills or work with leadership in the future.

Our People, Our Values from Betsson Group on Vimeo.


CRM Campaign Coordinator

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