Casino Manager - Italy | Jobs | Betsson Group
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Marketing & Commercial

Casino Manager - Italy

  • Marketing & Commercial
  • Malta

Starcasino Italy is looking for a commercially experienced and passionate Casino Manager to join the team in Malta.

The function of the Casino Manager is to be responsible for most operational and commercial aspects of Starcasino and will be a key member of the commercial team.


  • Ensure execution and quality across-the-board in terms of site experience and customer journeys are effective and constantly improved upon on all.
  • Communicate product rollout and strategy to key departments within the business - Customer services, affiliates, VIP team and marketing department.
  • Lead games certification and go to market process.
  • Stay up to date with the Italian regulations and ensure that our games offering and relationship with the supplier stays compliant.
  • Manage the bonus spend budget and ensure campaigns are helping to achieve the overall monthly and quarterly targets.
  • Engage Central Gaming Team and suppliers to always be the first with the latest when it comes to casino games and new game features.
  • Support customer marketing team to come up with creative and hard hitting Casino campaigns which actively engage customers.
  • Ensure the smooth daily operations of the Casino business.
  • Have a thorough understanding of the Casino products, offers and player base.
  • Manage game positioning, site content and overall promotions visibility across screens.
  • Work closely with the rest of the casino team, VIP Manager, CRM Manager and Planning & Execution team to ensure the most valuable customers are receiving outstanding communications, offers and treatment.
  • Ensure alignment with the central marketing team by working closely with the brand manager on key events and campaigns.
  • Own the Casino games release roadmap communication plan and ensure impeccable planning and end to end execution of campaigns.
  • Liaise with CRM, VIP managers, copywriters and designers, signing off assets and marketing materials, supporting reports and evaluating results.
  • Constantly evaluate the campaigns you are running in order to improve efficiency and ROI.


  • Experience in Casino and Online Gambling industry.
  • Understanding of compliance and game certification process for the Italian regulated market will be considered a big plus.
  • Deep understanding of Casino games, products and ecosystems, loyalty programs and promotions.
  • Excellent understanding of the casino ecosystem, customers and their needs.
  • Understanding of compliance and game certification process for the Italian regulated market.
  • Excellent communication, organizational, teamwork and interpersonal skills.
  • Data- driven and detail- orientated with good analytical and problem solving skills.
  • Fluency in Italian.
  • Self-starter, organized, innovative, solution-oriented thinker & doer who is not afraid of pushing boundaries to deliver the best.
  • Excellent computer skills.

What we offer

We offer a fun and challenging role in a helpful and dynamic environment. For the right person there are many different career paths at Betsson, both if you want to deepen your technical skills or work with leadership in the future.

Our People, Our Values from Betsson Group on Vimeo.


Casino Manager - Italy

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