Head of SEO | Jobs | Betsson Group
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Marketing & Commercial

Head of SEO

  • Marketing & Commercial
  • Malta


As Head of SEO you will be the driving force to develop our SEO strategy across all the Betsson Group’s brands and markets. You will need to formulate a clear SEO strategy and generate buy-in from all critical stakeholders including c-suite. You will then be expected to execute against this strategy, leaving no stone unturned to deliver a world-class, industry leading SEO program. Alongside this, the Head of SEO needs to demonstrate significant thought leadership and ensure Betsson group are at the forefront of SEO in the igaming and other industries.

You will head up a complex internal SEO structure which is both a centralized and decentralized operation and therefore must be an exceptional people manager but also talented at cross-department influence and relationship building. As head of SEO you should love data and take an analytical approach to generating buy-in from stakeholders.


We believe you have a passionate relationship with the internet and Google’s index. You love to rank higher than competitors and have a deeper understanding of how search works and especially how Google works. We expect that you have significant international experience from a SEO environment in a highly competitive segment. As a person, you are analytical and have a structured way of working with an entrepreneurial spirit with

As a person, you are analytical and have a structured way of working with an entrepreneurial spirit with a can-do attitude. You have a good capability to manage projects and have a general internet marketing competence.

What we offer 

We offer a fun and challenging role in a helpful and dynamic environment. For the right person, there are many different career paths at Betsson, both if you want to deepen your technical skills or work with leadership in the future.

The benefits of working with SEO at Betsson!

To succeed in high competition segments, it is important to scale your efforts by building systems and processes. You will get the opportunity to build strategies and processes and scale them all over the world. We are a team where every member matters. Knowledge sharing and doing projects together is an important part of the team. Your creative ideas and hypotheses testing will matter for our long-term success. We share success because we know that winning the SEO game is about teamwork, and we are eager for you to join our company on our winning path!


Apply now via our career site.

At Betsson we like differences. It’s clear for us that we benefit from diversity and that we as a company become stronger and more competitive when hiring people with varying backgrounds, experiences and cultures.


Head of SEO

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