Betsson Ambassador. Sarah Sjöström was born 17th of August 1993 in Stockholm County. She started swimming when she was eleven years old. Three years later she won her first European gold. Today, she is twenty-four and a well-established star in the international sports world. With eight swim world records in total, Sarah is also currently holding the world record of swim world records!
Sarah is a fantastic athlete and role model that personalizes a winner, therefore a dream ambassador. Last year Sarah Sjöström accepted Betsson’s tough challenge to take 17 swim badges in 17 minutes. Sarah’s impressive time was 16 minutes and 26 seconds, and Betsson had the pleasure of donating 100,000 SEK to the Swedish swim association project to get more swim coaches in Sweden to train our next generation of swimming champions.