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Betsson Group Recognised as Top Employer

Recognition highlights Betsson Group’s unwavering commitment to investing in and developing its employees

Betsson Group announced that it has been recognised as a Top Employer by the international Top Employers Institute. Being certified as a Top Employer is a true reflection of Betsson’s exceptional commitment to its employees across the world and it’s a recognition of the company’s employee work culture in all of its 14 offices. It is a distinction that sets the company apart from its peers and establishes it as a leader in the industry.

The Top Employers Institute’s certification program is a highly recognised endorsement that is only awarded to organisations that have excelled in the comprehensive HR Best Practices Survey.

To be granted this award, the Top Employers Institute conducts a thorough and rigorous assessment process, which covers six HR domains, consisting of 20 topics including People Strategy, Work Environment, Talent Acquisition, Learning, Diversity, Equity & Inclusion, Wellbeing, and more. The 350-question online survey on various HR best practices is completed over a period of 6 to 8 weeks and is followed by an in-depth 8-hour live session in which the company needs to uphold its answers by submitting live proof and detailed explanations of its HR practices.

“Being certified as a Top Employer is a true testament to Betsson Group’s unwavering commitment to being the employer of choice. It’s also a great recognition of the way we create an inclusive workplace for our employees to strive and grow,” said Betsson Group’s Chief HR Officer, Lena Nordin. “This coveted certification is a reflection of our exceptional human resources policies and people practices globally that have been rigorously evaluated and validated by the Top Employers Institute.”

Having its operational headquarters in Malta, all Betsson Group’s HR processes are created within the HR Centre of Excellence in Malta, in conjunction with HR leaders across the world. The HR processes that were certified by the Top Employer Institute are used by Betsson Group globally. In addition to the overall Top Employer certification, Betsson Group scored particularly well in areas such as leadership, digital HR, rewards and recognition, work environment, and business strategy when benchmarked with other top employers.

Top Employers Institute’s CEO, David Plink said: “Exceptional times bring out the best in people and organisations. And we have witnessed this in our Top Employers Certification Programme this year: exceptional performance from the certified Top Employers 2023. These employers have always shown that they care for the development and well-being of their people. By doing so, they collectively enrich the world of work.”

As a certified Top Employer, Betsson Group joins a prestigious group of over 2,000 top companies that have been certified by the Top Employers Institute globally, including PepsiCo, SAP, EY, KPMG, Accenture, AXA, Canon, Unilever, BNP Paribas, and Santander.


About Betsson Group

With 20+ brands, including Betsafe.com, Betsson.com, NordicBet.com and Jalla Casino, offering online Sportsbook, Casino and other games, Betsson Group is one of the world’s largest online gaming groups, at the heart of entertainment for over six decades. The company’s vision is to provide the best customer experience in the industry – listening to, and learning from, its customers, and exceeding their expectations. Betsson Group is wholly owned by Betsson AB – listed on Nasdaq Stockholm. For more information, visit www.betssongroup.com

About Top Employers Institute

Top Employers Institute is the global authority on recognising excellence in People Practices. We help accelerate these practices to enrich the world of work. Through the Top Employers Institute Certification Programme, participating companies can be validated, certified, and recognised as an employer of choice. Established over 30 years ago, Top Employers Institute has certified 2,052 organisations in 121 countries/regions. These certified Top Employers positively impact the lives of over 9.5 million employees globally.