• Malta: Betsson Experience Centre
  • Commercial

CRM Coordinator – Finland

The Finnish marketing team is looking for an enthusiastic CRM Coordinator, who is passionate about Sports and Casino. This is a fantastic opportunity to work with our world class and award-winning brands.

Apply Now!

Please fill out the following form. After you have completed your application an email will be sent to you with relevant information.

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The Challenge 

As CRM Coordinator you are part of a dynamic team, which is responsible for the 360 planning and execution of our CRM campaigns and journeys within three brands.  

You will: 

  • Create and execute CRM campaigns and bonus set-ups. 
  • Write copy, set-up communications and send them out through CRM channels across the customer life-cycle. 
  • Test the quality and functionality of CRM Campaigns. 
  • Evaluate campaigns using A/B tests and control groups and create basic reports.
  • Build and optimize Email templates.
  • Provide basic post data reports on CRM Campaigns.
  • Monitor customer behaviour for key learnings to optimize the CRM Strategy.
  • Optimize on-site content and journeys.


What’s in it for me?

This is a 360* marketing role where you will have the end-to-end responsibility for promotions together with the Finnish team. You'll get the opportunity to work in an international environment, at a 100% digital company that is the market leader within the online gaming industry.  

You will join a team of supportive colleagues who work together to achieve our goals and where individual differences are appreciated. We have a lot of fun together at work, but also outside of the office. 


You’re good at:

  • Finnish language – Native level written and spoken. 
  • English language – Strong command of written and spoken. 
  • Either in having an understanding of IGaming or CRM. 
  • Working under pressure and have great time management skills.  


Extra awesome:

  • Knowledge of Marketing Cloud. 
  • Understanding of digital Marketing. 
  • Experience in a similar role. 


Challenge accepted?

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