- Marketing & Commercial
Digital Marketing Manager
Are you a digital marketeer interested in taking a new challenge? Are you passionate about SEO, programmatic, social media and ready to lead a team of super stars towards success? The right opportunity is here for you!
When working with us, we promise you that you will never ever have a dull moment. By spinning multiple plates, you will always have your hands full. We promise you that you will learn a lot and that you will grow with us, both in your career and as a person. Working in one of the biggest online gaming companies in Malta, you will get first-hand experience on what it is that drives a successful company forward.
And of course, we promise you that you will join a GREAT team!
- Driving traffic, traffic conversion and customer acquisitions (NDCs)
- Ownership of the marketing budget for digital channels, constantly looking for optimisation and cost efficiency. Making sure CPAs are manageable and within budget.
- Taking a data lead approach to conversion improvements, ensuring that the right journeys are given attention and focus.
- Ownership of NDCs value, ensuring that the business is acquiring long term valuable players with good LTV.
- Taking a leadership role and ensuring that your attitude and behaviour is conducive to and efficient and fun working environment.
- Execution and coordination of all marketing activities together with the other Stakeholders (Affiliate, CRM, Execution, Product).
- Evaluation of media activities to track the effect of the different investments.
- Being on top of the business and making sure that promotions are competitive etc.
- Ensuring all work is compliant with marketing regulations for each respective country.
What’s in it for me?
We work hard. We need enthusiasm, dedication and forward thinkers to help us push the limits. We also believe in recognition of a job well done and have a great benefits package in conjunction with modern work environment and a host of team events and company functions.
You’ll get the opportunity to work in an international environment, at a 100% digital company that is the market leader within the online gaming industry.
Much like riding a rollercoaster, sometimes life at Betsson can be lightning fast with twists and turns but always FUN! We recognise it may not be for the faint-hearted, but if you’re a go-getter, initiator and adrenaline junkie, always striving to push the boundaries and challenge yourself, then you’ll fit right in.
You’re good at:
- You have a good understanding of all digital channels, programmatic, SEO, SEM and SoMe in the gaming industry.
- Experienced with setting up the digital strategy from concept to execution.
- An in-depth ability to identify the quick wins and drive them through execution. Always measuring results against the targets and ensuring they are ROI positive.
- Hands on experience with digital platform tools such as Adform, Facebook, Instagram, Ahrefs, Google Ads, Double Click, Google Analytics and more.
- Measuring and reporting on all the digital channels.
- Communicating data insights effectively and understanding the importance of storytelling to several types of audiences.
- Ensure all digital platforms are meeting the KPI’s and are in ROI within the agreed budgets.
- Have a positive attitude and always looking to mentor and lead a multi-disciplinary team to the best of your ability.
Please fill out the following form. After you have completed your application an email will be sent to you with relevant information.